ADVENTICA - the ice-breaker of the year

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ADVENTICA - the ice-breaker of the year

On the occasion of the United Nations Convention on the Rights of the Child, which is celebrated on 20 November, the most important partners who have contributed to this noble mission this year were awarded at the event of Family Card Partners in Klaipėda (Lithuania). For four years now, large families in Lithuania or with disabled children have been able to benefit from the discounts and privileges offered by the Family Card.

"Thank you to all the Family Card partners for their goodwill and partnership in providing more opportunities for Lithuanian families. The Family Card is an effective tool to contribute to the well-being of families with large families or children with disabilities. I invite other organisations, businesses and municipalities to join this initiative, which has been running for four years now," says Monika Navickienė, Minister of Social Security and Labour.

More than 41,000 families are entitled to the Family Card, and more than 34,000 families use the card. The Card has been used by more than 34 families in Lithuania. Currently, there are about 300 partners participating in the Family Card programme, and goods or services can be purchased with the privileges of the card in about 2,500 places in Lithuania. Cooperation with foreign partners in Latvia and Estonia is also going well. Families with the Family Card in our country can buy goods or services with privileges at more than 200 locations in Latvia. Poland has also decided to join the programme. Initiatives for online businesses are also expanding.

The "ICE-BREAKER 2023" nomination honours partners whose joining the Family Card programme has had a significant impact on motivating others to join. ADVENTICA is the winner of this nomination for its determination to open doors and hearts to the Baltic Family Card initiative. The company provided discounts to Family Card holders for 27.4 thousand Eur. In total, over 8,000 children benefited from this opportunity.

"It's great that our ADVENTICA family entertainment centers delight not only children but also their parents. From the very first opening of the park, we have focused on families. We wanted everyone to have fun and spend their free time together, and not only in Lithuania," says Vytenis Benetis, Head of ADVENTICA Group.

Everything is a game!